Manage the day-to-day operations of Prestige systems, fulfillment of client requirements (playlist management, content uploads, documentation), and lead the marketing in research, planning, implementation, quality checking, and documentation. Work closely with Graphic Design, Programming, and Technical teams.

Operational Functions

1. Operations

a. Oversees fulfillment of operational and advertising requirements (upload and documentation)

i. Manages the fulfillment of site partner and internal uploads, including ads, map updates, tags, etc.

ii. Manages the advertising requirements for client updates

iii. Coordination with other teams and external parties (liaise with property ops team)

iv. Management and preparation of playlist report

• Maintain balance exposure of Clients against Mall/Internals in playlist

v. Provides the necessary categories and logos, as needed for the site updates

b. Manages inventory of products

i. Internal: have a close coordination with Product Development, Programming, and Technical teams for new products

ii. External: Liaise with site partners for coordination for management of old and new products

c. Prepares advisories and memos to site partners re: directions and operations

d. Prepares and submits weekly updates, and monthly report to superior

e. Performs other duties as may be required by the immediate superior and/or the management

2. Marketing

a. Manages the branding of the company

b. Manages the branding of products and product awareness campaigns

c. Provides in-depth market, industry, and competitive analysis, research, and positioning of the products

i. Reviews local and international setting, and suggest application

ii. Conducts research for project feasibility

iii. Reviews existing products and suggest enhancement

iv. Conducts field visits for research and to evaluation of products

d. Directs the Marketing efforts onsite and online

i. Aligns with Product Development, Sales Team, and Power Mac Marketing team for research to have an effective marketing & sales activities plan

ii. Develops marketing campaigns, for evaluation and approval of the General Manager

iii. Execute activities that will generate leads, including coordination with suppliers, e.g. flyers, newsletter/email marketing, exhibits, events, saturation, online presence (social media, website), B2B events, webinars, survey/fill-out forms, press releases, etc.

iv. Directly manages online accounts and provides regular content updates (content creation)

v. Prepares a monthly content calendar for social media content updates

vi. Updates the website for new products and inventory, in coordination with

Programming team, if necessary

vii. Coordinates with Product Dev and/or Technical team for information and photos to

be included in the posts

viii. Responsible for tracking and monitoring marketing budget

ix. Manages SEO, SEM, and other analytics for the company and its products

e. Prepares and submits weekly updates, and monthly report to the General Manager

f. Performs other duties as may be required by the immediate superior and/or the management

3. People Development

a. Manages the activities, performance, and development of the team

b. Conducts substantive and timely performance evaluation among his/her subordinates

c. Monitors job progress against key milestones

d. Provides training needs and maps out developmental plans for the team

e. Performs all other necessary tasks for the success of the Team

IV. INTERACTIONS

Reports to : Product Development & Operations Manager

Internal Contacts : PIE Teams

Supervises : Marketing & Projects Associate and Graphics Design Associate

External Contacts : Partners / Clients / Customers / Potential Stakeholders / Suppliers

V. JOB REQUIREMENTS

EDUCATION/EXPERIENCE

Graduate of Marketing or any Marketing-related course. At least 3 year’s experience in product development,

marketing, product design, research, project feasibility, and pricing strategy. Advertising platforms and Interactive

Kiosks background is an advantage.

SPECIALIZATION/TECHNICAL SKILLS

Skilled in research, analyzing data, and creating and implementing plans within a timeline. Skilled in creating and

managing campaigns, generating content, and can drive sales growth. Social media, LinkedIn and online marketing.

SEO, SEM, and Google Analytics. Good in copywriting. Must be knowledgeable in presentation and reports.

Experience in B2B marketing. Proficient in MS Office applications and Google workspace. Knows basic Photoshop or

Canva.

INTERPERSONAL SKILLS

Can lead a team and is efficient in resource management and scheduling. Can work independently and can

collaborate effectively. Excellent customer service. Results-driven and committed. Excellent organizational,

communication skills, and detail oriented. Creative, innovative, and knows the trends.